All posts by Kulpreet Freddy Vesuna

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Importance of social media in public relations campaign

Over the last few years, it’s become apparent that social media has captured the eyeballs of general public. The intensive use of social media has drastically modified the approach individuals communicate and share data. Social media has had a large impact not solely on individuals, but on brands across industries as they devise methods to interact their audiences and win attention.  Public Relations (PR) is not different as professionals perpetually request to speak with and listen from customers. It’s not simply Facebook and Twitter wherever brands attempt to form their presence […]